Direct Mail and Direct Mail Marketing for Auto Accessory Stores

Do you own an auto accessory store or automobile aftermarket auto accessory shop? If so you know you must increase your sales through word-of-mouth advertising and referrals, but how do you get the original clientele in to start this landslide of new business?

You need customers and the more you have the more that will tell their friends. How can you generate massive amounts of new business ASAP for your auto aftermarket shop?

Well perhaps, a robust yet inexpensive marketing and advertising program might do the trick. Let me explain; you see, Direct Mail and Direct Mail Marketing coupon packages for Auto Accessory Stores and aftermarket auto service shops makes sense. This is because the return on investment to sending out direct-mail pays off with many new customers.

Direct mail should be sent out from auto accessory stores at least three times per year to areas with in a 25-mile radius and specifically to those people who belong to car clubs as well. The important thing is to get the people into the auto accessory store to look around and know where it is and that it is there so that next time they need something they will come and buy.

Additionally it makes sense to invite people using direct mail to come to a party or get together and this way you have more people out there telling their friends about your auto accessory store. Perhaps you might consider the value of direct marketing and mailing for your auto business as well? Think on this in 2006.

How Are Electric Vehicles Charged?

Before buying an electric vehicle it is essential to gain familiarity with the necessary on-board equipment to prevent “charging” or, to use a current term, “top-up” problems.

It is important to check that the electric vehicle is fitted with a battery charger with a “standard” connection, i. e. suitable to draw electrical energy directly from ENEL’s grid and therefore from the power outlet in our garage. If it’s not then there is something wrong and you need to contact the seller.

This solution in the standard equipment fitted on an electric vehicle allows to charge the batteries in any place with mains electricity. Indeed electric cars have other various types of battery chargers. However, these do not allow to draw electricity from the mains supply but need special adapters or need to be connected directly to the charging points in service stations now available in large towns. The ideal solution is to have a battery charger on board the car with a high-frequency standard socket without the need to resort to external devices.

When taking into consideration an electric vehicle one needs to examine the costs to bear for the energy required to power the set of batteries. Models that allow to reduce energy costs are definitely the ones that allow to charge the batteries directly from the national domestic mains supply. Usually a full energy charge for a complete set of traction batteries for vehicles that draw energy directly from the mains supply does not cost more than 2 euros.

Vehicles fitted with a standard battery charger allow to optimise the time spent at home to charge the batteries. Indeed on average it takes 8 hours to fully charge a set of traction batteries. We recommend charging the entire set of batteries overnight, after the vehicle has been used during the day, in conjunction with the cheapest electricity tariff. It is also possible to charge the batteries for less time during the day for partial charges.

Partial charges do not result in problems affecting the runtime and/or efficiency of the set of batteries, as they are not subject to the memory effect. Precisely because they do not suffer from the memory effect, the set of batteries of electric vehicles has an average life of about 4 years.

A fully charged set of batteries of an electric vehicle allows for an uptime that varies between 70 and 100 km, depending on the model and set-up selected.

Discount Auto Accessories Make the Grade

Everyone is trying to save money these days and trying to curb any major purchases like cars. Not creating extra expenses is the name of the game especially when it comes to vehicles. Payments can jump for not much of a car in many cases. That is why it is important to learn to find discount auto accessories.

It also helps even if you are auto repair challenged, to keep a small tool kit in the car. A pliers, screwdriver, a set of jumper cables and some fuses plus a small wrench set can get you out of a lot of jams. Even if you don’t know what to do with the tools, there may be someone around that knows what to do with the tools. Many cars are now operated as much by computer as anything else, but if your battery goes dead, having a set of jumper cables can get you on the road sooner. Make sure your tool set is what you need either inches or metric. Check to make sure you have the correct type for your particular vehicle.

The discount auto accessories industry is very competitive and there is a healthy secondary market. You can check out the local salvage yard or auto parts shop but if you need something major like a radiator, there are entire networks of salvage yards and garages that you can post what you need and they will find it for you. Then you can decide on the best deal and then the part is delivered to your door. In most cases, it is at least as cheap as having to find and remove the part yourself at some obscure salvage yard and not have the right tools. It’s a lot less messy and the part is torn up before you get it.

To make the most out of discount auto accessories, it is probably wise to get a complete manual for your vehicle. No, not that hokey booklet that passes for a manual that comes with the car, but a detailed manual that has parts, fittings, etc. This will help you get the right part yourself without having to go to a dealership and pay full retail. Sometimes you can get the part and then find someone who can put the part in. In many cases however, you will have to get a code reader and hook it to your car if you need to figure out why a certain light is on and what can be done to fix the problem.